Beyond the numbers and the dollars, what impact are you having on the community?… On individuals within the community?
How are you inspiring clients, supporters, staff and stakeholders?
If you’re relying on charts, graphs and infographics, it’s time to connect the dots and draw people into the personal side of your organization – the part that makes them feel instead of just know.
Annual reports, social media, special events and more are opportunities to welcome supporters into your organization by drawing a picture of your mission where they can easily see themselves and their role.
Let’s draw that picture and share a story that resonates with current and potential supporters.